We create relevant content to attract, engage, and convert the target audience.
Content marketing is a targeted strategy aimed at creating and distributing valuable, useful, and relevant content to attract, engage, and retain a specific audience. We help you transform your brand into an authoritative source capable of meeting customer needs and positioning you on the most strategic channels.
Thanks to search engine optimized content, guides, videos, infographics, and much more, we reach your target with clear and persuasive messages. The benefits? Increased brand awareness, qualified traffic to your site, and more effective lead generation. Choosing our content marketing service means investing in a growth-oriented approach where content becomes the engine of your business success.
From defining objectives to creating the most suitable content to achieve them, we help you build a coherent narrative that tells who you are, strengthens your online presence, and stimulates action.
We helped a large editorial entity strengthen its online presence globally, positioning it as an authoritative voice in the food world with original and high-quality content. To achieve this goal, we identified evergreen and emerging topics, developed a localized editorial plan in four languages, and created and distributed content aimed at a discerning and attentive audience to consolidate the bond between the brand and the community.
11 Mln
generated in a year
20k
generated in a year
600
created in 4 languages
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Our approach to content marketing activities is data-informed, personalized, and evolving. We start with a thorough analysis of the target audience and their needs, preferences, behaviors, and pain points to create content that resonates with them and meets business objectives.
We develop a tailored editorial strategy to help you achieve your digital goals through the production of targeted and original content, subject to careful automatic and manual review. We clearly define success criteria and KPIs to measure, regularly monitoring them over time to continually refine the editorial strategy and maximize its effectiveness.
The Content Marketing team works side by side with other units of the agency to develop complete and results-oriented projects. We create valuable content that seamlessly integrates with the activities of SEO Specialists to improve search engine visibility and with the support of Project Managers who coordinate every phase of the project with precision and strategic vision.
Synergy with the Digital Analytics department allows us to measure the effectiveness of content and constantly optimize it, while dialogue with the Conversion Rate Optimization (CRO) and Advertising units ensures an integrated approach: our content is not only designed to attract qualified traffic but also to guide the audience towards concrete actions.
Working as a team, we offer a 360° solution where content becomes the connecting point between organic strategies, data, and performance, helping our clients achieve solid and lasting business objectives.